Millennium Treestands announces the DeadLock Carbon Shooting Stick Tripod, engineered with high-strength carbon fiber construction and a multi-platform Vise Head featuring 3-axis leveling and interchangeable Arca, Picatinny, and Saddle/Vise plates for hunters, shooters, and outdoor photographers.
BPI Outdoors/Bergara Rifles introduces the Platinum Stalker, a wood-stocked rifle built on a pepper-colored laminate Monte Carlo stock with stainless Cerakote finish. Featuring caliber offerings from 6.5 Creedmoor to .375 H&H, a TriggerTech Primary trigger, and weighing 6.75 pounds, the rifle starts at $1,899.99.
EchoCore Suppressors announced an exclusive distribution agreement with Silencer Shop, making all five EchoCore models available through Silencer Shop's national dealer network. The partnership includes the award-winning Sector 5.56 Full Size and Sector 5.56 Compact suppressors, now in-stock and shipping.
Beretta introduces the A300 Ultima semi-automatic shotgun in two Mossy Oak camouflage patterns for waterfowl season. Available in 12-gauge and 20-gauge, the shotgun features Kick-Off recoil reduction, enlarged loading ports, and reliable gas-operated cycling, with an MSRP of $1,079.
NEXTORCH North America announced the launch of the TA30D Tactical Flashlight, delivering 2200 lumens with a 448-yard beam distance. Featuring an advanced Ultra Thermal Buffer system and patented One-Step-Strobe capability, the compact tactical light is designed for law enforcement, emergency responders, and tactical professionals, priced at $99.99.
Taurus Holdings, Inc. launched the TX9, its first duty-grade 9mm striker-fired pistol platform built in the USA. The modular system features the Taurus T.O.R.O.™ optics-ready slide and is offered in Full Size, Compact, and Subcompact configurations with unified controls across all models.
Franklin Armory will unveil the patent-pending Total Round Control (TRC) bolt action at SHOT Show 2026, featuring its innovative Prevail line of long-range precision hunting rifles. The TRC system combines push feed and controlled round feed design features, offering toolless disassembly, interchangeable bolt heads, and availability in multiple calibers including .308 Winchester and 6.5 Creedmoor.
BPI Outdoors and Bergara Rifles unveiled the Cima Pro, a Premier Series rifle featuring advanced carbon technology, a TriggerTech trigger, and the ST2 Muzzle Brake. Available in multiple calibers including 22 Creedmoor and 25 Creedmoor, the rifle weighs 5.7 pounds with an MSRP starting at $3,099.
Langdon Tactical Technology announces the LTT 80X Cheetah in .32 ACP, developed in partnership with Beretta. The pistol features reduced recoil compared to .380 ACP while maintaining defensive capability, with optional upgrades including trigger work and optic cuts. Available now starting at $755 MAP.
KRISS USA announced the release of the KRISS Vector Gen 3 Two-Tone variant featuring a Black upper receiver and Flat Dark Earth lower receiver, available exclusively through Lipsey's. The Two-Tone configuration is offered across Carbine, Pistol, and Short-Barreled Rifle models with MSRPs ranging from $1,499.99 to $1,749.99.
FALCO Holsters launches three new pocket holsters: the A226 leather wallet holster, A913 Kydex pocket holster, and AX93 carbon fiber pocket holster. Each model offers distinct materials and draw methods designed for minimalism and reliable everyday concealed carry performance.
Federal Ammunition announces over 20 new centerfire rifle ammunition options for 2026, including the new Federal Subsonic line and additions to Terminal Ascent, Berger Elite Hunter, and Fusion Tipped product lines. Products will debut at the 2026 SHOT Show in Las Vegas, January 20–23.
TAG Precision announces the FiberLok SG Pro Shotgun Sight, a U.S.-manufactured front sight featuring patented FiberLok technology for secure fiber retention, interchangeable fiber colors, and precision CNC-machined components. Designed for competition, hunting, and tactical use, the sight offers durability and reliable performance across shotgun platforms.
Kinetic Development Group has transitioned its MREX15 rail for the FN SCAR 15P into full-scale production following a successful soft launch. The compact rail, machined from 6061-T6 aluminum and weighing 2.6 ounces, is now available through KDG's distributor partners and authorized dealers, reinforcing the company's commitment to the FN SCAR platform.
Speer Ammunition announces new products for 2026, including Lawman TMJ 9mm Luger 135-grain training loads and Speer Impact component bullets in 243-caliber 95-grain and 264-caliber 156-grain. These products will be displayed at SHOT Show 2026, January 20–23 in Las Vegas at Booth No. 11838.
EchoCore Suppressors won first and second place in the 5.56mm category at the 2025 Silencer Summit with its Sector 5.56 Full Size and Sector 5.56 Compact models. Founder Chris Mudgett highlighted the company's XCR technology and precision engineering as key to their debut success in the industry's premier independent suppressor evaluation event.
Real Avid has launched four comprehensive Master Pistol Collections designed for pistol shooters and conceal carry users. The kits include the Master Pistol Maintenance Collection, Master Pistol Cleaning Collection, and platform-specific collections for Glock and 1911 pistols, featuring specialized tools like sight pushers and smart mats.
Sturm, Ruger & Company, Inc. announces the launch of Ruger Harrier rifles, a re-engineered line of modern sporting rifles manufactured at Ruger's Hebron, Kentucky facility. The initial offerings include two 5.56 NATO models featuring mil-spec receivers, free-floated handguards, and enhanced reliability components designed for superior fit and aftermarket compatibility.
Derya Arms announced the TM22 Flash, a tactical semi-automatic .22LR rifle designed for recreational shooting with an MSRP of $249. The lightweight rifle features an 18" rifled barrel, full top rail, M-LOK forend, adjustable stock, and includes two 10-round magazines, with compatibility for 15-round and 25-round aftermarket options.
Kimber Mfg. unveiled four compensated 2K11 models in January 2026, expanding its 2K11 platform with full-size and Pro-size configurations in black and stainless finishes. The new lineup features integrated compensators, carbon fiber grip modules, and partnerships with Stan Chen Customs® and TAG Precision for enhanced performance.