New position for the company and new role for Michele Salerno to drive future growth initiatives

Celerant Technology, a preferred retail software provider for the National Shooting Sports Foundation (NSSF), has promoted Michele Salerno to Chief Growth Officer. Salerno will spearhead the company's expansion initiatives in this newly created position. The Chief Growth Officer role combines strategic partnership development, market expansion, and revenue acceleration to drive sustainable business growth. The focus will be on forging new retail relationships and continuously building on client retention while strengthening Celerant's existing partner network. She will also oversee the company's overall marketing strategy to reinforce Celerant's position as an innovative leader in retail point of sale and technology solutions.

"I have worked with Michele for 20 years and few people have her experience in this industry,” says Ian Goldman, President and CEO of Celerant. "Her boundless energy and ability to forge long term relationships make her a perfect fit for the new role of Chief Growth Officer. With growth so tightly coupled with many of our partners, Michele is poised to spur tremendous growth in our company."

Michele Salerno, Celerant Technology's new Chief Growth Officer, brings nearly two decades of transformative leadership to this role. Her relationship-focused approach drives success across all aspects of the business, from energizing sales and marketing teams to expanding the company's retail footprint and forging strategic partnerships. A Cum Laude graduate of the City University of New York with dual concentrations in marketing and management, Salerno continues to leverage her expertise to grow Celerant's market presence and foster meaningful industry connections.

"This transition feels like it naturally evolves from my work over the years," says Michele Salerno, Chief Growth Officer of Celerant Technology. "While my foundation lies in sales-driven marketing strategy, I've expanded my focus to building strategic partnerships that fuel our expansion. Growth means conquering new markets and deepening our existing client relationships. Having started at Celerant fresh out of college nearly two decades ago, I've grown alongside the company. I'm thrilled to take on this new challenge and lead our next chapter of growth."

Celerant offers two point of sale retail platforms that provide a range of functionalities and benefits for retailers across a wide array of industries - Cumulus Retail, a cost-effective, SaaS solution for small-to-medium retailers, and Stratus Enterprise, a comprehensive solution with advanced and custom functionality. Retailers can take our 2-minute quiz to determine which system is right for you here: www.celerant.com/WhichSystem.

Be sure to visit Celerant Technology at the 2025 SHOT Show. Stop by the Venetian Convention Center, Level 1 at booth #42502, Caesars Level 2 at booth #72647, and at SHOT University on Level 3.

About Celerant Technology

Celerant has supported the archery and outdoor sports industries since 1999 with innovative retail software, enabling dealers to expand their business in-store and online. As a preferred software provider for the ATA, NSSF, NRA and NASGW, Celerant provides point of sale, eCommerce, distributor integrations, A&D/e4473, range and membership management, marketplace integrations, and more. For more information, visit www.celerant.com/Firearms.