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Buy 1 POPZULU |Give 1 Back to Law Enforcement
Each Pair of POPZULU Ballistic Safety Eyewear Helps Shield Nation’s First Responders from the World’s Harshest Environments
Popticals, an emerging premium eyewear brand, is proud to announce a new campaign initiative dedicated to supporting law enforcement officers across the nation. The “BACK THE BLUE WITH POPZULU” campaign kicks off this week in advance of First Responders Day (October 28). For each pair of POPZULU purchased by the end of the year, Popticals will match that purchase and donate a pair of POPZULU glasses back to law enforcement.
This commitment stems from Popticals’ dedication to enhancing both safety and support for those who serve and protect our communities. POPZULU Ballistic Eyewear, known for its superior ballistic protection and optical clarity, is designed to meet the rigorous demands of law enforcement and first responders. The eyewear combines cutting-edge technology with comfort, ensuring officers can perform their duties without compromising on protection or vision.
“Law enforcement officers put their lives on the line every day, and it’s our duty to ensure that they have the best possible protection,” said Gary and Dana DiSalvo, owners of Popticals. “So, let’s Back the Blue with a purchase of POPZULU and we’ll dedicate that purchase by giving the gift of ultimate protection to the men and women who protect us!”
The new POPZULU glasses, recently launched in May, are the latest eyewear product from Popticals and are engineered for the most demanding environments. POPZULU offers full-scale defense with lenses engineered to shield and protect – with a frame that collapses to one-third its size for easy storage in a pocket-sized, hard-shell case. The lenses are five times more resistant to hits and stresses compared to the typical polycarbonate lens found in most eyewear. Besides the impact resistance, there is a tough scratch-resistant outer layer.
POPZULU eyewear meets military ballistic-rated standards. They are designed to keep wearers safe and enhance vision, making them perfect for police officers. They’re also compact and lightweight, tipping the scales at just one ounce, which is ideal given that police officers carry up to 50 pounds of heavy gear.
In July, Popticals donated their POPZULU glasses to the entire Ellisville, Mo. police department that helps protect the DiSalvo’s hometown. That initiative and response only intensified the desire for the company to try and do more for those with the keenest eyes on our communities.
“The high-quality sunglasses Popticals provided are more than just a practical tool for our officers; they are a symbol of your company’s commitment to supporting law enforcement and ensuring the safety and well-being of our community,” said Ellisville Chief of Police Colonel Steven Lewis. “The protection these sunglasses offer enhances our officers’ ability to effectively perform their duties.”
During police qualification training in Ellisville, a shell flew back and hit one of the officers in the eye. He was uninjured, thanks to his POPZULU protective glasses.
Feedback from Ellisville police officers further indicates how well POPZULU glasses meet their unique needs. They stated there’s nothing like Popticals! They appreciate the collapsibility feature, the wrap-around, protective design, and the three lens color options: orange, which makes targets clearer and brighter, and works well on cloudy days; gray, the “universal” choice for all-around indoor-outdoor use; and clear lenses, best for indoor and workplace use.
Popticals is honored and proud to give back to our nation's heroes. To show our appreciation, Popticals offers up to a 25% discount for military, first responders and educators. Visit: https://popticals.com/pages/military-first-responders-educators-discounts
Popticals invites all customers and partners to help support the campaign to BACK THE BLUE WITH POPZULU. You’ll get a great pair of protective eyewear for yourself while watching out for those who watch out for us! For more information about POPZULU Ballistic Eyewear and the initiative to support law enforcement, please visit popticals.com.
About Popticals POPZULU Eyewear
Popticals officially unveiled their POPZULU sunglasses at the NRA Annual Meeting in May. All POPZULU ballistic sunglasses incorporate the same innovative frame design and manufacturing found in other leading POPTICALS styles, and the patented FL2 Micro-Rail System™ technology that provides one-of-a-kind collapsibility for easy and secure portability when not in use.
POPZULU ballistic sunglasses are crafted using the finest materials including:
POPZULU eyewear is built for the shooting industry's exacting needs and adaptable for comprehensive workplace safety. POPZULU ballistic sunglasses undergo rigorous testing to meet stringent safety standards, including ANSI Z87.1+ and MIL-PRF-32432. The lenses are crafted using the extremely shatter-resistant Impacto lenses from Carl Zeiss Vision, proven to significantly enhance clarity and be 5X more resistant to hits and stresses than polycarbonate alternatives.
The sunglasses’ ultra-lightweight frames minimize fatigue, for example during long shooting sessions. They are designed to fit comfortably, with an adjustable nose piece and strap, ensuring they stay securely in place for every action-packed moment on different face shapes and sizes.
About Popticals:
Popticals is a breakthrough in sunglasses, providing exceptional quality and unique portability. Made in Italy, Popticals feature nylon-based NYDEF® lenses from Carl Zeiss Vision – a worldwide leader in developing eyeglass lens designs, coatings and materials – and a patented technology that enables one-of-a-kind collapsibility for easy transport and storage. Lightweight and available in a broad array of styles, Popticals are indispensable to the lives of their active, engaged and discerning users. To learn more, visit: popticals.com
Media Contacts:
Joe Wieczorek
The Media Group
Elaina Boudreau
BELA Communications