OCTOBER 27, 2011

SureFire Seeks Public Relations Specialist

SureFire, LLC located in Fountain Valley, CA, is looking for a Public Relations Specialist to maintain the day-to-day media relations, social media outreach, and donation/sponsorship programs at SureFire. The position works closely with all departments in ensuring brand continuity through all corporate communications, events, and activities.

An ideal candidate will have a college degree in marketing or communications and a minimum of two years PR experience. Knowledge of shooting, hunting, and/or outdoor trade a plus.

Essential Duties and Responsibilities:
- Coordinates distribution and pitching of press materials.
- Qualify and fulfill media requests through demo sample and editorial tracking process.
- Provide monthly presentations for internal PR.
- Assess and respond to donation/sponsorship requests.
- Coordinate social media campaigns.
- Assist with crisis communications.
- Create market-specific press collateral for major events and campaigns.
- Plan, coordinate and attend industry events, media events, and trade shows.
- Maintain master contact lists for media and industry personnel.
- Identify and pursue industry awards.
- Plan, coordinate, and attend photo/video shoots.

Requirements :
- Bachelor's Degree in Communications or Marketing and/or up to 4 years relevant work experience.
- Strong organization, presentation, and interpersonal communication skills.
- Excellent writing and editing skills.
- 2+ years media relations experience at a PR agency or in a similar role.
- Must be comfortable being on camera and photographed.
- Social media savvy.
- Knowledge of shooting, hunting, and/or outdoor trade a plus.
- Able to work independently with little direction and multi-task, handling various projects at once while being extremely productive and timely to meet tight deadlines.
- Travel approximately 30 % (mostly north america, some international).

With SureFire, you will be on the road to exciting professional challenges and opportunities. You will find that we offer competitive salaries, excellent benefits, and a rewarding environment. We also offer a full benefits package which includes: three weeks of paid time off per year, a 401(k) plan, medical and dental coverage, life, accident and short and long-term disability insurances, and a generous employee discount on our products.

Apply online: www.surefire.jobs or Public Relations Specialist

Please include your resume with salary history. If you meet the minimum qualifications, you will be contacted to further the application process. No phone calls, outside agencies, or recruiters.

All qualified applicants will receive consideration for employment without regard to age, race, color, religion, sex or national origin. We actively recruit qualified targeted veterans and qualified individuals with disabilities.

We are proud to be an EEO/AA employer M/F/D/V. We maintain a drug-free workplace and perform pre-employment substance abuse testing.

Please note: Only those applications submitted by our online process will be considered.