Greeley, CO — Burris Optics announces a new partnership with Promoboxx, a leading provider of automated retail marketing solutions designed to help dealers increase visibility and sell-through.

Promoboxx delivers ready-to-use, brand-approved digital marketing campaigns directly to retailers, including email, social media, and web content. These turnkey assets allow dealers to promote products quickly and professionally without the need for in-house marketing resources.

Through this partnership, Burris retailers will gain access to high-quality, up-to-date promotional content highlighting the latest products from Burris optics. This ensures consistent brand messaging while enabling dealers to stay engaged with customers and drive traffic both in-store and online.

"Promoboxx makes it easier than ever for our dealers to market Burris products effectively," said Jim Perkins, Director of Sales at Burris Optics. "By removing the guesswork and time commitment from marketing, retailers can focus on what they do best – selling and serving their customers."

The collaboration reinforces Burris Optics' commitment to supporting its dealer network with innovative tools that enhance product awareness, increase sales, and strengthen customer relationships.

For more information, visit Burris Optics or Promoboxx.

About Burris: Founded in 1971 and headquartered in Greeley, CO, Burris Company offers a complete line of premium optics, including riflescopes, rangefinding riflescopes and bow sights, thermal optics, competition, and law enforcement; plus, handgun scopes, rangefinders, binoculars, spotting scopes, mounts, and accessories. For more information on the complete line of Burris products, visit BurrisOptics.com or Facebook.com/BurrisOptics.

About Beretta Holding S.A: Beretta Holding S.A. encompasses more than 50 global subsidiaries, which feature over 15 manufacturing sites, and 20 renowned brands in the sector of light firearms, optics, ammunition as well as clothing & accessories.

With a workforce of over 6,200 dedicated employees and generating EUR 1.58 billion in annual revenue, Beretta Holding Group headquartered in Luxembourg stands as a world-renowned leader with a distinguished reputation in the fields of hunting, sports shooting, and defense & law enforcement thanks to its wide selection of premium products.